FIM Studenti, Aktuálně, Konference a přednášky 30. 11. 2021

Pozvánka na přednášku Fundamentals of Online Marketing, Analytics and Social Media Marketing

Datum konání: 1. 12. 2021 10:45, Místo: J6, budova J

 In our presentation, we will give you a general overview of the online marketing world. What great advantages online has over offline marketing, what channels bring income and what exposure, and where lays the future of the industry. Also, we will talk about analytics and why is this data-driven field so reliant on it. In addition to that, you will learn about our marketing experiences with one of the hot-topic channels of this millennium – social media.

Přednášející: Tereza Dostálková a Jan Kroupa ze společnosti eBRÁNA, s.r. o.

 

 

Terka has been working at eBRÁNA for 4 years. In addition to being a crucial part of the social media team, she is also partly a copywriter. Dancing being one of the main parts of her free time, she is able to use her aesthetic feelings in the graphics that accompany her creations.

 

 

Honza has been at eBRÁNA since 2018. Started as an assistant then worked his way through to a self-reliant online marketing specialist. Emphasizing analytics and marketing strategy, he gives to his clients recommendations based on hard data. Other than that, he is a marketing generalist also focusing on SEO.

 

 

! Přednáška bude probíhat v anglickém jazyce !